In order to fully appreciate and understand the purpose of Radio Midrand 93.8FM for the area, the station is administered and overseen by a nine member board representative of the community. As per the first message posting, this board was elected from individuals who responded via the constant newspaper articles and various public meetings. This body is known as Midrand Community Communications, and is registered with the Department of Social Development as a Non-profit organization.
Radio Midrand is the MCC's primary project and as such has structures in place to ensure that whilst overheads are met, all excess profit is pumped back into the community. Wishing to adopt an educational stance, these profits are to be predominently used for the development and upliftment of informal and lesser advantaged centres of education. Therein is the difference between Commercial and Community radio stations. The former generally serves its shareholders and/or investors. The latter serves its community.
Amongst the many goals for Radio Midrand is the opening of the doors that appear so tightly shut for potential new broadcasting talent. Many young people leaving school today may decide to pursue this field as a future career but become disillusioned with the lack of 'hands-on' and practical opportunity. Radio Midrand intends providing this outlet and certificating same, be it on-air, production, technical or engineering.
In a future message to this blog, I shall explain the proposed involvement on the station for schools, colleges and places of education, and just how these institutions will be invited to contribute significantly to the programming content.
(All messages to this blog are compiled in the interest of public information and transparency. Comments, messages, suggestions and opinions expressed from readers are not necessarily shared by Radio Midrand 93.8FM or Midrand Community Communications)
Radio Midrand is the MCC's primary project and as such has structures in place to ensure that whilst overheads are met, all excess profit is pumped back into the community. Wishing to adopt an educational stance, these profits are to be predominently used for the development and upliftment of informal and lesser advantaged centres of education. Therein is the difference between Commercial and Community radio stations. The former generally serves its shareholders and/or investors. The latter serves its community.
Amongst the many goals for Radio Midrand is the opening of the doors that appear so tightly shut for potential new broadcasting talent. Many young people leaving school today may decide to pursue this field as a future career but become disillusioned with the lack of 'hands-on' and practical opportunity. Radio Midrand intends providing this outlet and certificating same, be it on-air, production, technical or engineering.
In a future message to this blog, I shall explain the proposed involvement on the station for schools, colleges and places of education, and just how these institutions will be invited to contribute significantly to the programming content.
(All messages to this blog are compiled in the interest of public information and transparency. Comments, messages, suggestions and opinions expressed from readers are not necessarily shared by Radio Midrand 93.8FM or Midrand Community Communications)
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1 comments:
does the radio station have plans for unexperienced candidates who wish 2 volunteer at the station
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